Peggy Farber, CRS, CIPS, TRC - oldCape Sotheby’s International Real Estate


As a home seller, it sometimes can be tough to balance short- and long-term goals. Lucky for you, we're here to help you streamline your house selling efforts and ensure you can maintain your focus as you proceed along the property selling journey.

Now, let's take a look at three tips to help you stay on course after you list your residence.

1. Establish a Home Selling Timeline

A home selling timeline can help you take the guesswork out of selling your residence. This timeline enables you to determine what tasks you will need to complete as you navigate the property selling journey. Plus, it can help you get a good idea about how much time you will need to sell your residence.

Be flexible with your home selling timeline. Remember, unexpected problems may arise at any point during the home selling journey, and these issues may slow you down. But if you maintain flexibility, you can address any potential home selling hurdles and finish the home selling journey as quickly as possible.

2. Create Home Selling Goals

With home selling goals in place, you can achieve many milestones throughout the property selling journey. These goals can help you stay focused as you complete each step of the home selling process. They also enable you to enjoy a sense of accomplishment as you finish a wide range of tasks when you sell your home.

You can create as many or as few home selling goals as you'd like. As you set up goals, you should consider the steps that you'll need to complete as well. This may allow you to further accelerate the home selling journey.

3. Work with a Real Estate Agent

If you are unsure about what to expect during the home selling journey, you may want to find a real estate agent. Because if you have a real estate agent at your side, you can get the help you need to maintain your focus throughout the property selling journey.

A real estate agent understands exactly what it takes to sell a home in any real estate market, at any time. First, he or she will help you establish a home selling strategy. This housing market professional next will promote your residence to potential buyers and help you review any offers to purchase your home. And if you accept an offer to purchase, a real estate agent will make it simple for you to complete the final steps of the property selling journey.

Let's not forget about the expert guidance that a real estate agent provides, either. A real estate agent is happy to respond to a home seller's concerns and questions. As a result, a real estate agent will help a home seller make informed decisions as the property selling journey progresses.

Maintain your focus as you sell your home – use the aforementioned tips, and you can remain on track throughout the house selling journey.


Although you may have listed your residence in the hopes of a fast home sale, the real estate market has been tough to navigate thus far. As a result, your house has lingered on the real estate market for several weeks, and no end to the home selling journey appears in sight.

Fortunately, we're here to help you generate interest in your house and speed up the home selling process.

Let's take a look at three quick, easy ways to stir up interest in your residence.

1. Clean Your Home Both Inside and Out

Your house's exterior can make a world of difference in the eyes of homebuyers. If your house has a pristine lawn, immaculate siding and other outstanding exterior features, it may stand out to large groups of potential buyers. Conversely, if your residence fails to make a positive first impression on homebuyers, it is unlikely that these buyers will set up home showings.

Mow the lawn, trim the hedges and perform assorted home exterior maintenance and repairs. By doing so, you can instantly boost your house's curb appeal and make your home an attractive choice to dozens of potential buyers.

Furthermore, don't forget to mop the floors, wipe down countertops and ensure your home interior dazzles. Because if your home interior impresses homebuyers, it may be only a matter of time before these buyers submit offers on your house.

2. Declutter As Much As Possible

Clutter can make your house appear smaller than it actually is and get in the way of a potential home sale. As such, you should remove as much home clutter as possible.

Renting a storage unit is a great option for any home seller. With a storage unit at your disposal, you can pack up excess items and store them securely until your house sells.

Also, keep in mind the homebuyer's perspective as you declutter your residence. A homebuyer wants to envision what life would be like if he or she purchases your house. Therefore, you should remove artwork, photographs and other personal mementos from your home to help a homebuyer imagine life as the owner of your residence.

3. Collaborate with an Expert Real Estate Agent

A real estate agent possesses the skills and know-how to help you promote your residence to the right homebuyers, at the right time, every time. Thus, if you hire a real estate agent today, you can move one step closer to selling your house.

Ultimately, a real estate agent will support you in a number of ways. He or she will help you list your residence, set up home showings and host open house events. Also, a real estate agent will keep you up to date about any home offers and provide recommendations throughout the home selling cycle.

Accelerate the home selling process – use the aforementioned tips, and you can quickly and effortlessly stir up plenty of interest in your home.


A home selling negotiation may seem like a major hassle, particularly for property sellers who want to find a buyer as soon as possible. Fortunately, a prepared home seller will be able to streamline the property selling cycle as well as get the best price for his or her residence.

What does it take to complete a successful home selling negotiation? Here are three must-haves that will ensure any home seller can finalize a successful negotiation quickly and effortlessly.

1. Housing Market Data

Understanding the ins and outs of the housing market can help an ordinary home seller become an exceptional one. As such, if you allocate the necessary time and resources to collect housing market data, you may be better equipped to enter a negotiation as an informed home seller.

Housing market data is readily available – you just need to know where to look for it.

For example, home sellers can examine the prices of recently sold houses that are similar to their own. By doing so, home sellers can see how their house stacks up against the competition – and whether the price a homebuyer wants for a residence is in line with similar properties.

2. Realistic Expectations

Let's face it – as much as a home seller would like to enjoy a fast, seamless negotiation with a property buyer, many hurdles may delay a home sale. But a home seller who establishes realistic expectations before a negotiation begins may be able to minimize stress.

For home sellers, it is important to understand that a negotiation must meet the needs of both a property buyer and seller. And if you consider the homebuyer's perspective, you may be able to enter a negotiation with an open mind.

Furthermore, a home seller should be unafraid to walk away from a negotiation if necessary. Although exiting a negotiation is far from ideal, it is important to remember that it is always an option. Thus, if a negotiation reaches a point where you start to feel uncomfortable, you can always walk away and relaunch your efforts to sell your house.

3. An Expert Real Estate Agent

No one should be forced to enter a home selling negotiation without expert assistance. Luckily, real estate agents are available in cities and towns nationwide, and these housing market professionals possess the skills and know-how to assist home sellers during negotiations.

An expert real estate agent will serve as a liaison between a home seller and homebuyer. He or she will provide honest, unbiased recommendations throughout each stage of a home selling negotiation, ensuring you can make informed decisions along the way. Perhaps best of all, a real estate agent is happy to respond to any home selling concerns and queries – without exception.

Want to take the guesswork out of negotiating a home sale? Consider the aforementioned factors before you begin a home selling negotiation, and you can improve your chances of securing the best price for your residence.


Selling a home may seem exceedingly difficult, particularly for a first-time property seller. However, if you receive an offer on your residence that falls just short of your initial expectations, you may be able to negotiate with a homebuyer.

How you handle a negotiation with a homebuyer may dictate how quickly you sell your residence.

If you're unwilling to understand a homebuyer's point of view, you risk missing out on an opportunity to get the best results from your home sale.

On the other hand, if you stay calm throughout a home selling negotiation, you may be better equipped to understand a homebuyer's perspective. This may help you find common ground with a homebuyer and ensure you can speed up the home selling cycle.

What does it take to remain calm during a home selling negotiation? Here are three tips to help home sellers maintain their composure throughout a negotiation.

1. Keep Your Emotions in Check

A home selling negotiation can be stressful. But home sellers who manage to keep their emotions in check can boost their chances of a quick home sale.

If you feel stressed during a home selling negotiation, don't hesitate to take a step back and look at the big picture.

Remember, your ultimate goal is to sell your residence. With the lines of communication open, you and a homebuyer can work together to ensure all parties involved in a negotiation are satisfied with the end results.

2. Look at All of the Options at Your Disposal

If a home selling negotiation goes south, there is no need to panic. Instead, consider all of the options at your disposal, and you'll be able to determine how to proceed from here.

For home sellers, it is essential to note that many homebuyers are on the lookout for high-quality residences in cities and towns around the country. Thus, if a negotiation with a homebuyer fails to work out, you can continue to promote your house on the real estate market.

3. Work with a Real Estate Agent

A real estate agent is a must-have for many home sellers, and for good reason. This housing market professional will handle a home selling negotiation and ensure you can seamlessly navigate the entire home selling journey.

Typically, a real estate agent can negotiate with a homebuyer on your behalf. He or she will keep you up to date about any homebuyer requests and offer honest, unbiased home selling suggestions. As a result, you can receive expert home selling guidance and make informed decisions at each stage of a home selling negotiation.

A real estate agent also will respond to your home selling concerns and questions at any time. That way, this housing market professional will make it simple for you to alleviate stress in a high-pressure home selling negotiation.

When it comes to handling a home selling negotiation, there is no need to worry. Take advantage of the aforementioned tips, and you should have no trouble remaining calm, cool and collected during a negotiation with a homebuyer.


A home seller may encounter many challenges after he or she decides to list a residence. Fortunately, there are lots of things you can do to increase the likelihood of enjoying a seamless house selling experience.

Now, let's take a look at three tips to help you master the home selling journey.

1. Conduct an In-Depth Home Evaluation

Your home has served you well for an extended period of time. However, your residence may be in dire need of upgrades. And if you fail to identify problem areas before you list your residence, you may struggle to stir up interest in your house.

Oftentimes, it helps to conduct a home inspection before you list your residence. Although a house inspection generally is requested by a buyer after a seller accepts his or her offer to purchase a home, an inspection can help you understand your residence's strengths and weaknesses. Then, you can take the necessary steps to transform myriad home weaknesses into strengths – something that could help you reap the benefits of a successful home selling experience.

2. Upgrade Your Home's Interior and Exterior

If your house is full of clutter and in need of a deep cleaning, there may be no time like the present for a home interior makeover. You can allocate time and resources to enhance your home's interior on your own. Or, you can always hire an interior decorator, home cleaners or other home improvement professionals to upgrade your house's interior.

Don't forget to bolster your residence's curb appeal too. By mowing the lawn, trimming the hedges and performing other home exterior upgrades, you can make it simple for buyers to fall in love with your residence as soon as they see it.

3. Hire a Real Estate Agent

A real estate agent is a must-have for those who want to streamline the home selling journey. He or she will help you identify and overcome any potential property selling roadblocks. Plus, a real estate agent can help you plan ahead for the home selling journey so you can achieve your desired results as quickly as possible.

For example, if you want to maximize your earnings from the sale of your city home, a real estate agent will offer recommendations and suggestions to help you do just that. On the other hand, if your goal is to sell your current residence as soon as you can, a real estate agent will do whatever it takes to ensure you can sell your house without delay.

Let's not forget about the comprehensive guidance that a real estate agent can provide, either. If you ever have concerns or questions about pricing your home, how to promote your residence to potential buyers or other home selling topics, a real estate agent will respond to them right away.

Want to become a home selling expert? Use the aforementioned tips, and you should have no trouble mastering the house selling journey.




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